Joviality Tips
✨ Back to Routine: Repair Summer Damage to Your Hair ✨
After long summer days of sun, sea, and Sahel vibes, your hair might be feeling a little dry, frizzy, or lifeless. Just like your skin craves after-sun care, your hair also needs a moment to reset and recharge. That’s why...
Glow in Every Spritz: Meet Our New Shimmering Body Mists
✨ You know that moment when the light hits just right? When your skin feels golden, your vibe feels louder, and you just know you’re unforgettable? We’ve been keeping a little secret… and it’s finally time to spill. Our newest...
NEW Night Glam Bundle: How to Get Ready Effortlessly for a Summer Night Out ✨🌙
There’s something magical about summer nights—you never know where they’ll take you, but they always make the best memories. And honestly? The getting ready part is just as exciting as the night itself. Meet our new Night Glam Bundle: your...
SOS for Sunburn: How to Calm and Repair Your Skin Naturally
So, you got a little too excited chasing a tan and now your skin’s giving a tomato core? Whether you fell asleep mid-tan or underestimated that "just 30 minutes" without SPF, your skin's begging for an apology. But don’t panic,...
Sahel Glow Hitting Different: What’s in Our Summer Beauty Bag
If you’ve ever spent a summer in ElSahel, you know it’s a whole mood, beach mornings in Sahel Eltayeb that turn into girls nights out in ElSahel Elsherir and endless sunshine and breezes that mess with your hair, and skin....
Frizz-Free, Fuss-Free: The Science Behind Our New Hair Serum
Between the heat, the humidity, and the “why is my hair acting like this today?” moments, you need more than just a quick fix—you need a real solution for summer frizz that actually works. It’s time to meet our latest...
The Secret Life of Fresh Summer Girls: Get Sahel-ready with Us
Sahel season is finally here, and with it comes the heat, sweat, and those all-too-frequent “I need a quick refresh” moments — not just for your body, but your hair too. Whether you're lounging in Sahel, or just surviving Cairo’s...
Get Ready for Summer: Your Guide to Lightweight Hydration - Hair Edition
Summer means sunshine, beach days, and pool dips — but while your soul might be glowing, your hair might not be as happy. The heat, UV rays, chlorine, and salty water can strip your hair of moisture, leaving it dry,...
Get Ready for Summer: Your Guide to Lightweight Hydration- Skin Edition
The sun is blazing, the heat is real, and your beauty routine needs to breathe. This is your sign to swap out the heavy layers and thick formulas you got used to in winter for something light, airy, and just...